Why Obvious migrated from Chargebee + Stripe Billing to Sequence
- <4 weeks onboarded 400 customers from Chargebee and Stripe Billing.
- 6% reduction in revenue slippage through accurate usage calculations.
- 4 tools consolidated into 1 usage-ingestion, billing, quoting and reporting platform.
“ Sequence consolidates 4 tools into one automated process: usage ingestion, billing calculations, payment processing, and sales order forms. ”
Obvious, an AI-powered data migration solution, enables enterprises to prepare, map, clean, transform, and validate the data that powers their business.
Database Software
Industry
51-100
Company Size
Denver, Colorado, United States
Headquarters
2018
Founded
∼$95M
Funding
The Challenge
- Migrate 400 PLG/sales-led customers from Chargebee and Stripe Billing onto Sequence in less than 4 weeks.
- Automatically feed high usage volumes and set up complex, bespoke billing calculations at a contract level.
- Unify sales and finance. Send order forms, contracts and invoices from 1 platform.
“The move from Chargebee and Stripe Billing has been a seemingly daunting project for Obvious for 18 months now. Despite the lack of billing flexibility (and absence of any quoting / order form functionality), we doubted we could find a suitable replacement and even if we could, were always fearful that the migration would turn into a multi-quarter migration project”
Josh Baker (Director of Accounting)
The Solution
First class migration experience
With over 50% of Sequence revenue coming from migrations, our onboarding experience runs like clockwork. Within 30 minutes of signing, Obvious had a shared slack channel, platform access provisioned and contracts were starting to be migrated across to Sequence. This enabled the entire migration, including API connections and Stripe / QBO integrations to be completed in time for their next monthly billing run.
Complex calculations, automated usage ingestion, magically simple.
Within 24 hours, Obvious had connected their database to Sequence via our robust usage API, and leveraged our custom metrics to manage billing calculations for the hairiest contract edge cases they assumed would need to be handled manually before adopting Sequence. This has resulted in a 6% reduction in revenue leakage since onboarding.
1 system of record for sales, finance and RevOps.
A lot of the pain experienced by Obvious with Chargebee and Stripe Billing was caused by the disconnect between sales and finance workflows. By adopting Sequence quoting (CPQ) and billing, Obvious now enjoys the benefit of complete control, visibility and frictionless handovers between sales and finance on live / signed deals. There is no longer any hidden anxiety about how future CPQ systems will integrate with billing / CRM / ERP / reporting workflows. There is simply the CRM, Sequence and the ERP with comprehensive reporting, of each, supported by Equals. The modern revenue collection, and reporting, stack.
Get in touch to book a Sequence demo.
Tech Stack Overview
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